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text-align: left;\"\u003e\u003cimg alt=\"featured\" src=\"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Ethique_Team_Christmas_2018.jpg?v=1545006044\" style=\"float: none;\"\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003e \u003c\/p\u003e" }, "type" : "page_link", "levels" : 0, "links" : [] },{ "url" : "\/pages\/pricing-transparency", "title" : "Price Transparency", "handle" : "price-transparency", "object" : {"content": "\u003cp\u003e\u003cimg alt=\"featured\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Ethique_Navigation_Transparency.jpg?v=1590130317\" style=\"float: none;\"\u003e\u003c\/p\u003e\n" }, "type" : "page_link", "levels" : 0, "links" : [] },{ "url" : "\/pages\/ingredients", "title" : "Ingredients", "handle" : "ingredients", "object" : {"content": "\u003cimg alt=\"featured\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Ethique_Navigation_Ingredients.jpg?v=1590124846\" style=\"float: none;\"\u003e" }, "type" : "page_link", "levels" : 0, "links" : [] },{ "url" : "\/pages\/partnerships", "title" : "Partnerships", "handle" : "partnerships", "object" : {"content": "\u003cp\u003e\u003cimg alt=\"featured\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Ethique_Navigation_Partnerships.jpg?v=1590130088\" style=\"float: none;\"\u003e\u003c\/p\u003e\n" }, "type" : "page_link", "levels" : 0, "links" : [] }] },{ "url" : "#", "title" : "Sustainability", "handle" : "sustainability", "object" : null, "type" : "http_link", "levels" : 1, "links" : [{ "url" : "\/pages\/plastic-free", "title" : "Plastic Free", "handle" : "plastic-free", "object" : {"content": "\u003cp\u003e\u003cimg alt=\"featured\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Ethique_Navigation_Plastic_Free.jpg?v=1590128017\" style=\"float: none;\"\u003e\u003c\/p\u003e\n" }, "type" : "page_link", "levels" : 0, "links" : [] },{ "url" : "\/pages\/carbon-neutral", "title" : "Carbon Neutral", "handle" : "carbon-neutral", "object" : {"content": "\u003cp\u003e\u003cimg alt=\"featured\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Ethique_Navigation_Carbon_Neutral.jpg?v=1590128286\" style=\"float: none;\"\u003e\u003c\/p\u003e" }, "type" : "page_link", "levels" : 0, "links" : [] },{ "url" : "\/pages\/direct-trade", "title" : "Direct Trading", "handle" : "direct-trading", "object" : {"content": "\u003cp\u003e\u003cimg alt=\"featured\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Ethique_Navigation_Direct_Trade.jpg?v=1590128626\" style=\"float: none;\"\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e" }, "type" : "page_link", "levels" : 0, "links" : [] },{ "url" : "\/pages\/palm-oil-free", "title" : "Palm oil free", "handle" : "palm-oil-free", "object" : {"content": "\u003cp\u003e\u003cimg alt=\"featured\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Ethique_Navigation_Palm_Oil_Free.jpg?v=1590128899\" style=\"float: none;\"\u003e\u003c\/p\u003e" }, "type" : "page_link", "levels" : 0, "links" : [] },{ "url" : "\/pages\/cruelty-free-vegan", "title" : "Cruelty-free \u0026 Vegan", "handle" : "cruelty-free-vegan", "object" : {"content": "\u003cp\u003e\u003cimg alt=\"featured\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Ethique_Navigation_Cruelty_Free_And_Vegan.jpg?v=1590129744\" style=\"float: none;\"\u003e\u003c\/p\u003e" }, "type" : "page_link", "levels" : 0, "links" : [] }] },{ "url" : "#", "title" : "Bar Basics", "handle" : "bar-basics", "object" : null, "type" : "http_link", "levels" : 1, "links" : [{ "url" : "\/pages\/how-to-get-the-best-from-your-bars", "title" : "How To Use", "handle" : "how-to-use", "object" : {"content": "\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003eSwitching to solid beauty bars may seem wild, but we promise, it’s easy! To help, we’ve made a quick \u003c\/span\u003e\u003cspan class=\"s1\"\u003ehow-to list for any first timers.\u003c\/span\u003e\u003c\/p\u003e\n\u003ctable class=\"hidden\" width=\"100%\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 28.0797%;\"\u003eFeatured Image\u003c\/td\u003e\n\u003ctd style=\"width: 69.3841%; text-align: left;\"\u003e\u003cimg alt=\"featured\" src=\"\/\/cdn2.shopify.com\/s\/files\/1\/2579\/0520\/files\/Ethique_-_Page_Header_-_How_to_use.jpg?22736\" style=\"float: none;\"\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e" }, "type" : "page_link", "levels" : 0, "links" : [] },{ "url" : "\/pages\/looking-after-your-bars", "title" : "How To Store", "handle" : "how-to-store", "object" : {"content": "\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003eSwitching to solid beauty bars may seem wild, but we promise, it’s easy! To help, we’ve made a quick how-to list for any first timers.\u003c\/span\u003e\u003c\/p\u003e\n\u003ctable class=\"hidden\" width=\"100%\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 28.0797%;\"\u003eFeatured Image\u003c\/td\u003e\n\u003ctd style=\"width: 69.3841%; text-align: left;\"\u003e\u003cimg alt=\"featured\" src=\"\/\/cdn2.shopify.com\/s\/files\/1\/2579\/0520\/files\/Ethique_-_Page_Header_-_How_to_store.jpg?22736\" style=\"float: none;\"\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e" }, "type" : "page_link", "levels" : 0, "links" : [] },{ "url" : "\/pages\/little-ethique-bars", "title" : "Little pieces of Ethique", "handle" : "little-pieces-of-ethique", "object" : {"content": "\u003cp\u003e\u003cimg alt=\"featured\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Ethique_Navigation_What_To_Do_With_Little_Bars.jpg?v=1590559715\" style=\"float: none;\"\u003e\u003c\/p\u003e\n" }, "type" : "page_link", "levels" : 0, "links" : [] },{ "url" : "\/pages\/saving-water", "title" : "Saving Water", "handle" : "saving-water", "object" : {"content": "\u003cimg alt=\"featured\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Ethique_Navigation_Saving_Water.jpg?v=1590062314\" style=\"float: none;\"\u003e" }, "type" : "page_link", "levels" : 0, "links" : [] },{ "url" : "\/pages\/faqs", "title" : "FAQ's", "handle" : "faqs", "object" : {"content": "\u003ch2\u003eProducts\u003c\/h2\u003e\n\u003ch3\u003eWhy should I go solid?\u003c\/h3\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003eSo why should you get your hands on these little nuggets of goodness? Simple. Our bars are:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eKind to your body\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003eOur bars contain little or no preservatives and oodles of pure ingredients like coconut oil, cocoa butter, kiwifruit seed oil and essential oils. We’ve got bars for oily, dry and sensitive skin \u0026amp; hair types. If you’re not sure where to start, check out the Which Bar? guide (below) or contact us.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eKind on your wallet\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003eSolid bars last up to six times longer (depending on the product) than bottled products because they’re super-concentrated. You add the water – not us. Some of our customers have made a single bar last for up to twelve months!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eKind to the environment\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003eWe use biodegradable ingredients and wrappers so our solid bars leave no trace. Use it up, enjoy it and wash away the dissolvable wrapper. No bottles, jars, lids and pump dispensers to throw away.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eKind of amazing!\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003eThe smell, colour and feel of our solid hair, body and massage bars has to be experienced. From the sharp lemony Saint Clements to the smooth vanilla Wonderbar, there’s a delicious natural flavour for everyone.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003eTry them and put us to the test. We have a 100% money back guarantee- if you don't like your bar for any reason, send it back to us within 14 days for a full refund.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eHow do I choose a bar?\u003c\/h3\u003e\n\u003cp\u003eNot sure where to start? Let us help you discover which one of our clever little bars best fits your needs. \u003ca href=\"\/pages\/perfect-bar\"\u003eStart the quiz\u003c\/a\u003e.\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch3\u003e\u003cb\u003e\u003cspan\u003eWhy do I seem to be going through my bars quickly?\u003c\/span\u003e\u003c\/b\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eDon’t hold the bar under water, or leave it wet or in pooled water, it will dissolve much faster, you only need a little amount of the product.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eDo you use preservatives?\u003c\/h3\u003e\n\u003cp\u003eMost of our bars don’t need preservatives as they don’t support microbial life, due to a lack of free water. Those bars that do need preserving contain a very small concentration of \u003ca href=\"\/blogs\/ingredients\/benzyl-alcohol\"\u003ebenzyl alcohol\u003c\/a\u003e and \u003ca href=\"\/blogs\/ingredients\/dehydroacetic-acid\"\u003edehydroacetic acid\u003c\/a\u003e. This is a very safe preservation system based on natural sources and prevents fungal and bacterial contamination of products (which trust us, is much worse than a preservative is!) \u003c\/p\u003e\n\u003ch3\u003eWill your shampoo bars strip my hair colour?\u003c\/h3\u003e\n\u003cp\u003eOur bars are pH balanced, so whilst they won’t strip the colour anymore than liquid shampoo, it will not prolong any colour you may have in your hair. If you require toner, we recommend that you still use a toner in your hair. We are currently working on one, so watch this space…\u003c\/p\u003e\n\u003ch3\u003eFree minis!\u003c\/h3\u003e\n\u003cp\u003eYep, we're just as excited as you are about these! We LOVE being able to provide a free mini to each order and give you the opportunity to test out different products or provide a free travel sized mini for you. \u003cbr\u003eIf you didn't receive a free mini, let us know and you can either pick one up from our Wigram store or we can send one out for you.\u003cbr\u003e\u003cspan\u003eWhile we try to state what mini you will be getting, please note, free mini samples are subject to availability, and the actual product received may differ from that advertised, these may change without notice.\u003c\/span\u003e\u003c\/p\u003e\n\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\n\u003ch3\u003eDo you offer discounts for health care workers?\u003c\/h3\u003e\n\u003cdiv\u003e\n\u003cp\u003eFirstly, thank you so much for all that you’re doing. As a token of our thanks, we’re pleased to offer a 20% cash-back discount for all healthcare workers, world-wide.\u003c\/p\u003e\n\u003cp\u003eSimply email our team at\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"mailto:hello@ethique.com\" rel=\"noopener noreferrer\" target=\"_blank\" title=\"mailto:hello@ethique.com\" tabindex=\"-1\"\u003e\u003cspan\u003ehello@ethique.com\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e \u003c\/span\u003ewith your order number and a photo of your healthcare ID or a similar proof of identification and we will process this for you.\u003cbr\u003e\u003cbr\u003eTerms and conditions:\u003cbr\u003e-Applicable for all online orders placed on\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"http:\/\/ethique.com\/\" rel=\"noopener noreferrer\" target=\"_blank\" title=\"http:\/\/ethique.com\" tabindex=\"-1\"\u003e\u003cspan\u003eethiqueworld.com\u003c\/span\u003e\u003c\/a\u003e, no minimum spend, excludes shipping costs.\u003cbr\u003e-Requests must be received within 90 days of initial order placement.\u003cbr\u003e-Discount applies for orders placed before 31st December 2020 11:59pm NZT.\u003cbr\u003e-Can't be used in conjunction with any other offers.\u003cbr\u003e-Terms subject to change.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2\u003eShipping \u0026amp; Returns\u003c\/h2\u003e\n\u003ch3\u003eHow much is Shipping?\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e$4.00NZD nationwide courier within New Zealand, free on orders (including voucher codes) over $60.00NZD\u003c\/li\u003e\n\u003cli\u003e$9.95NZD tracked within Australia, free on orders \u003cspan\u003e(including voucher codes) \u003c\/span\u003eover $120NZD\u003c\/li\u003e\n\u003c\/ul\u003e\nPlease note, discounts are taken into account - your total order value, including discounts, must be at the threshold above to receive free shipping.  \u003cbr\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch3\u003eHow do you package your products?\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eWe ship from our New Zealand warehouse in zero waste, compostable packaging including paper tape, cardboard boxes and paper filler. \u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eHow long will shipping take?\u003c\/h3\u003e\n\u003cp\u003ePlease see our\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003e\u003ca href=\"https:\/\/ethiqueworld.com\/pages\/shipping-returns\"\u003e Shipping \u0026amp; Returns page\u003c\/a\u003e \u003c\/strong\u003e\u003c\/span\u003efor shipping timeframes specific to your delivery location. \u003c\/p\u003e\n\u003ch3\u003e\u003c\/h3\u003e\n\u003ch3\u003eWhat is your return policy?\u003c\/h3\u003e\n\u003cp\u003eDon't like it? Return your bar within 14 days for a full refund. Please ask questions and try our Sampler first, so you can get the right bar for you, first time.\u003c\/p\u003e\n\u003ch3\u003eCan I make changes to my order?\u003c\/h3\u003e\n\u003cp\u003eOnce your order has been placed, please note that due to our system set up, we are unable to make any changes to orders. Thank you for your understanding in this. \u003c\/p\u003e\n\u003ch2\u003eLoyalty Rewards\u003c\/h2\u003e\n\u003ch3\u003eHow does this work?\u003c\/h3\u003e\n\u003cp\u003eFor every dollar spent on Ethique products (excluding gift vouchers and shipping) you will receive 1 point. When you have 100 points you are eligible to claim a $10 voucher to spend in our online store.\u003c\/p\u003e\n\u003ch3\u003eWhy aren't my rewards showing? \u003c\/h3\u003e\n\u003cp\u003ePoints can only be generated for an active account. If you checkout as guest, or don't activate your account, points will not show. You can email hello@ethiquebeauty.com if you believe points are missing. \u003c\/p\u003e\n\u003ch2\u003eContact Us\u003c\/h2\u003e\n\u003ch3\u003eHow can I contact Ethique?\u003c\/h3\u003e\n\u003cp\u003eYou can find all our contact details on our \u003ca href=\"\/pages\/contact-us\"\u003eContact Us page.\u003c\/a\u003e\u003c\/p\u003e\n\u003ch3\u003eSponsorship Queries\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eHere at Ethique, we’re proud to say that each year we donate 20% of profit to animal charities as part of our bid to create a better, kinder world. \u003c\/span\u003e\u003cspan\u003eWe also love to support local initiatives and partner with organisations that share the same values as ours; environmental protection, sustainability and animal welfare.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eIf this sounds like your cause, complete this \u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Ethique_Sponsorship_Query_Form_Feedback.pdf?7085428435881553523\" title=\"Ethique Sponsorship Query Form\" target=\"_blank\" rel=\"noopener noreferrer\"\u003e\u003cstrong\u003eEthique Sponsorship Query Form\u003c\/strong\u003e \u003c\/a\u003eand send it to us at hello@ethiquebeauty.com.\u003cbr\u003e\u003cbr\u003ePlease note that r\u003cspan\u003eequests for sponsorship will not be considered unless accompanied by this form.\u003c\/span\u003e\u003c\/p\u003e\n\u003ctable class=\"hidden\" width=\"100%\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"width: 28.0797%;\"\u003eFeatured Image\u003c\/td\u003e\n\u003ctd style=\"width: 69.3841%; text-align: left;\"\u003e\u003cimg alt=\"featured\" src=\"\/\/cdn2.shopify.com\/s\/files\/1\/2579\/0520\/files\/Ethique_-_Page_Header_-_FAQ.jpg?22736\" style=\"float: none;\"\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e" }, "type" : "page_link", "levels" : 0, "links" : [] }] },{ "url" : "\/pages\/store-locator", "title" : "Stockist locator", "handle" : "stockist-locator", "object" : {"content": "" }, "type" : "page_link", "levels" : 0, "links" : [] },{ "url" : "\/blogs\/all", "title" : "Blog", "handle" : "blog", "object" : {"error":"json not allowed for this object"}, "type" : "blog_link", "levels" : 1, "links" : [{ "url" : "\/blogs\/all", "title" : "All", "handle" : "all", "object" : {"error":"json not allowed for this object"}, "image" : "\/\/cdn.shopify.com\/s\/assets\/no-image-2048-5e88c1b20e087fb7bbe9a3771824e743c244f437e4f8ba93bbf7b11b53f7824c_215x141.gif", "type" : "blog_link", "levels" : 0, "links" : [] },{ "url" : "\/blogs\/how-to", "title" : "How To", "handle" : "how-to", "object" : {"error":"json not allowed for this object"}, "image" : "\/\/cdn.shopify.com\/s\/assets\/no-image-2048-5e88c1b20e087fb7bbe9a3771824e743c244f437e4f8ba93bbf7b11b53f7824c_215x141.gif", "type" : "blog_link", "levels" : 0, "links" : [] },{ "url" : "\/blogs\/behind-the-scenes", "title" : "Behind The Scenes", "handle" : "behind-the-scenes", "object" : {"error":"json not allowed for this object"}, "image" : "\/\/cdn.shopify.com\/s\/assets\/no-image-2048-5e88c1b20e087fb7bbe9a3771824e743c244f437e4f8ba93bbf7b11b53f7824c_215x141.gif", "type" : "blog_link", "levels" : 0, "links" : [] },{ "url" : "\/blogs\/zero-waste", "title" : "Zero Waste", "handle" : "zero-waste", "object" : {"error":"json not allowed for this object"}, "image" : "\/\/cdn.shopify.com\/s\/assets\/no-image-2048-5e88c1b20e087fb7bbe9a3771824e743c244f437e4f8ba93bbf7b11b53f7824c_215x141.gif", "type" : "blog_link", "levels" : 0, "links" : [] }] }] , "mobile_misc_menu":[] , "submenu":[{ "url" : "\/account", "title" : "My Account", "handle" : "my-account", "object" : null, "type" : "http_link", "levels" : 0, "links" : [] },{ "url" : "\/cart", "title" : "My Bag", "handle" : "my-bag", "object" : null, "type" : "http_link", "levels" : 0, "links" : [] }] , "blocks": [{ "id": "1525063627957", "settings": {"url":"\/collections\/minis","image":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Ethique_products_-_minis.jpg?v=1581966685","title":"Ethique Mini Range"}, "type": "PromoBlock" }] }
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{ "component": "SectionPricingTransparencyBanner", "id": "pricing-transparency-banner", "settings": {"title":"We believe we \u003cbr\u003e can all make a difference.","image":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Bitmap.jpg?v=1585172881","image_mobile":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Bitmap_06c6c25e-3f7e-4a13-9e84-347c5fb144fe.jpg?v=1585172948","banner_text":"\u003cp\u003eHere at\u0026nbsp;Ethique, we believe that sustainability is far more than being plastic-free. It\u0026rsquo;s about what\u0026rsquo;s inside the bars and who is part of the whole process, from the harvesting of the ingredients, to the staff selling the products. Social and economic sustainability is just as important as environmental. And because of all this, we want to show you where your money is going when you join us to #giveupthebottle with our clever little bars.\u0026nbsp;\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e","text_color":"#ffffff","mask":true}, "blocks": [] }
{ "component": "SectionPricingTransparencyComparison", "id": "pricing-transparency-comparison", "settings": {"title":"Average Shampoo Bottle vs. \u003cbr\u003e Ethique Shampoo Bar","description":"\u003cp\u003eTake a look at the ingredients listed on an Ethique shampoo bar. They\u0026rsquo;re made from the same ingredients that liquid, salon quality shampoos are made from. But unlike a bottled product, water isn\u0026rsquo;t the first one. We removed water and plastic bottles in favour of packaging functional ingredients in bar form. When only 0.3% of the water on earth is accessible or usable to us, why waste it when you\u0026rsquo;re already showering in water?\u0026nbsp;\u003c\/p\u003e"}, "blocks": [{ "id": "1585540489146", "settings": {"position":"left","image":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Dynamic-Page-Transparency-Page-Comparsion-Desktop-Left-NZD.png?v=1592421744","image_mobile":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Dynamic-Page-Transparency-Page-Comparsion-Mobile-Left-NZD.png?v=1592421865","title":"Leading anti-dandruff shampoo ingredients","description":"\u003cp\u003ePyrithione Zinc 1% Inactive ingredients: Water, Sodium Laureth Sulfate, Cocamide MEA, Sodium Xylene sulfonate, Zinc Carbonate, Glycol Distearate, Sodium Lauryl Sulfate, Cocamidopropyl Betaine, Sodium Chloride, Fragrance, Dimethicone, Guar Hydroxypropyltrimonium Chloride, Sodium Benzoate, Stearyl Alcohol, Magnesium Carbonate Hydroxide, Cetyl Alcohol, Polyquaternium-76, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Methylchloroisothiazolinone, Methylisothiazolinone\u003c\/p\u003e"}, "type": "BlockPricingComparison" },{ "id": "1585541328982", "settings": {"position":"right","image":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Dynamic-Page-Transparency-Page-Comparsion-Desktop-Right-NZD.png?v=1592421759","image_mobile":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Dynamic-Page-Transparency-Page-Comparsion-Mobile-Right-NZD.png?v=1592421893","title":"Ethique Heali Kiwi solid shampoo ingredients","description":"\u003cp\u003eSodium coco-sulfate, sodium cocoyl isethionate, decyl glucoside, stearic acid, Theobroma cacao (cocoa) butter, Cocos nucifera (coconut) oil, Actinidia chinensis (kiwifruit) oil, cetyl alcohol, stearyl alcohol, behentrimonium methosulfate, vegetable glycerine, ground oatmeal, Melia azadivachta (neem) seed oil, Pongamia glabra (karanja) oil, Citrus aurantifolia (lime) essential oil, lactic acid, citral, limonene, linalool.\u003c\/p\u003e"}, "type": "BlockPricingComparison" }] }
{ "component": "SectionPricingTransparencyGrid", "id": "pricing-transparency-grid", "settings": {"section_description":"\u003cp\u003e\u0026ldquo;We believe that by supporting farmers \u0026amp; producers directly and paying them a fair price, you not only get a better product, but their own environment is better protected as a result.\u0026rdquo; - Brianne (Founder and CEO of Ethique)\u003c\/p\u003e"}, "blocks": [{ "id": "1585181106605", "settings": {"title":"Bars that pack a punch","block_text":"\u003cp\u003eThanks to power-packed concentration, one clever little shampoo bar has the same hair cleaning capacity as three 350ml (11.83oz) bottles or more than a one litre (33.81oz) of salon quality liquid shampoo. Without water, you\u0026rsquo;re left with a super-concentrated bar packed with active ingredients. The bottle? Diluted. 70% of a typical bottle of shampoo is water. For conditioner, it\u0026rsquo;s around 90%.\u0026nbsp;\u003c\/p\u003e\n\u003cp\u003eSwitching from bottle to bar also saves the water required to manufacture plastic \u0026ndash; an average of 700ml demanded per 350ml bottle \u0026ndash; and prevents it from clogging landfills and wreaking havoc in our oceans.\u0026nbsp;\u003c\/p\u003e\n\u003cp\u003eSuper-concentration works for your wallet too. Add together the cost of buying three bottles of decent-ish shampoo from the supermarket, and it\u0026rsquo;s about equivalent to one Ethique bar.\u0026nbsp;\u003c\/p\u003e","text_position":"right","image":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Product-Range.jpg?v=1589499336"}, "type": "BlockTransparencyGrid" },{ "id": "1585181189655", "settings": {"title":"Ethique is good for people and the planet","block_text":"\u003cp\u003eEverything we use is critically evaluated to minimise the impact we have on the environment. Our ingredients are sustainably produced, petrochemical \u0026amp; palm oil free and that\u0026rsquo;s non-negotiable.\u003c\/p\u003e\n\u003cp\u003eSustainably sourced ingredients (you will have probably heard the word renewable) are those that are harvested and then replaced at the same, or an even greater speed. We use only renewable ingredients and eliminate those that support industries driving the climate crisis, such as palm oil and animal agriculture. Our products are \u003cstrong\u003e\u003ca href=\"\/pages\/cruelty-free-vegan\" title=\"Cruelty Free \u0026amp; Vegan\"\u003evegan\u003c\/a\u003e\u003c\/strong\u003e, \u003cstrong\u003e\u003ca href=\"\/pages\/cruelty-free-vegan\" title=\"Cruelty Free \u0026amp; Vegan\"\u003ecertified cruelty-free\u003c\/a\u003e\u003c\/strong\u003e and guaranteed to be free from \u003cstrong\u003e\u003ca href=\"\/pages\/palm-oil-free\" title=\"Palm Oil Free\"\u003epalm oil\u003c\/a\u003e\u003c\/strong\u003e and its derivatives by the Orangutan Alliance.\u0026nbsp;\u003c\/p\u003e\n\u003cp\u003eIn partnership with \u003cstrong\u003e\u003ca href=\"\/pages\/carbon-neutral\" title=\"Carbon Neutral\"\u003eOffset Earth\u003c\/a\u003e\u003c\/strong\u003e, we offset all our carbon emissions and are working towards climate positive status. So far, we\u0026rsquo;ve supported projects like landfill gas capture in Thailand, solar power in India and Mangrove planting in Madagascar.\u0026nbsp;\u003c\/p\u003e\n\u003cp\u003eBeing petrochemical free means we don\u0026rsquo;t use ingredients derived from petroleum, such as mineral oil. Purple shampoo used to tone blonde hair is an example, where purple colourants used are typically derived from coal tar and thus sourced unsustainably. We prove the efficacy of alternatives with our Tone It Down range, using beetroot extract instead of petrochemical-derived dyes.\u003c\/p\u003e","text_position":"left","image":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Product.jpg?v=1589749074"}, "type": "BlockTransparencyGrid" },{ "id": "1587287690280", "settings": {"title":"Direct Trading","block_text":"\u003cp\u003eAt Ethique we advocate for direct trade. Direct trade is like fair trade, but instead of working through an intermediary, we hold these relationships ourselves so we can be truly confident that the prices we pay are fair and the communities working conditions safe. We strongly believe in paying a fair price for great products and partnerships with suppliers who share our commitment for environmental protection.\u003c\/p\u003e\n\u003cp\u003eLocal growers deserve stable prices, reliable income and good working conditions. This gives families stability to plan for their future, send their children to school and hire local people in their businesses.\u003c\/p\u003e\n\u003cp\u003eFairness and respect for people fosters the same considerations for the environment. In developing countries, when people are desperate to feed their families, sustainability isn\u0026rsquo;t a priority. Fair wages enable people to think long-term about minimising waste, utilising raw materials and ensuring low-to-no environmental harm.\u0026nbsp;\u003c\/p\u003e\n\u003cp\u003eWomen in Business Development (WiBD), our coconut oil supplier, proves the benefit of direct trade relationships. This group of passionate women are dedicated to improving the lives of Samoans through strengthening village economies and promoting fair trade by bringing modern technology to indigenous traditions. Their product garners a fair price that is then distributed through the communities that need it.\u0026nbsp;\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePictured:\u003c\/strong\u003e Ono from WiBD (far right) and one of the small family farmers who produces our coconut oil.\u003c\/p\u003e","text_position":"right","image":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Direct-Trading-Samoa.jpg?v=1589499690"}, "type": "BlockTransparencyGrid" },{ "id": "1587287874191", "settings": {"title":"More than environmental sustainability","block_text":"\u003cp\u003eTo us, sustainability encompasses every aspect of what we do and that includes financial sustainability. It means caring for people, the planet \u0026ndash; and staying in business while we\u0026rsquo;re at it. We weigh the pros and cons to uncover the kindest, most sustainable option, and only then find a way to make it profitable.\u003c\/p\u003e\n\u003cp\u003ePaying a living wage rather than the minimum has been a huge part of that from day one and Ethique is proudly certified by Living Wage Aotearoa. We build value with values that we won\u0026rsquo;t compromise on \u0026ndash; staff being paid fairly and treated well as a prime example. These values are fundamental to business success and research proves it. Earning a Living Wage improves morale and productivity, whilst reducing mental health issues and absenteeism.\u003c\/p\u003e\n\u003cp\u003eAs Team Ethique, we\u0026rsquo;re motivated to achieve something that\u0026rsquo;s bigger than ourselves. We come to work each day to create a positive impact for our environment and those we share it with.\u0026nbsp;\u003c\/p\u003e","text_position":"left","image":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Living-Wage.jpg?v=1589500220"}, "type": "BlockTransparencyGrid" }] }
{ "component": "SectionPricingTransparencyTransparentTrading", "id": "pricing-transparency-transparent-trading", "settings": {}, "blocks": [{ "id": "1585573804228", "settings": {"title":"Palm oil-free","title_above_description":"Why we don’t use palm oil","description":"\u003cp\u003eThe vast majority of ingredients used for cosmetic products is made from palm oil as it\u0026rsquo;s cheap and efficient. As you can see in the pricing to the right, the commodity cost (so the average cost per tonne) of palm is vastly lower than any other oil. This is because palm oil is incredibly efficient and has 4x the yield of the next most efficient oil bearing tree, coconut. The palm oil industry dominates landscapes and is environmentally devastating. \u003cstrong\u003e\u003ca href=\"\/pages\/palm-oil-free\" title=\"Palm Oil Free\"\u003eRead more here\u003c\/a\u003e.\u003c\/strong\u003e\u003c\/p\u003e","left_title":"Why we don’t use palm-oil","image_left_0":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Palm-Deforestration.png?v=1588060799","title_left_0":"A major cause of deforestation","image_left_1":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Palm-Habitation.png?v=1588061200","title_left_1":"Destroys the habitat of already endangered species","image_left_2":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Palm-Soil-Fertility.png?v=1588061243","title_left_2":"Diminished soil fertility \u0026 biodiversity due to monoculture of palm trees","image_left_3":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Palm-Climate-Regulation.png?v=1588061283","title_left_3":"Reduced climate regulation","right_title":"What we use instead","image_right_0":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Palm-Coconut-Oil.png?v=1588061318","title_right_0":"Coconut oil","image_right_1":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Palm-Olive-Oil.png?v=1588061350","title_right_1":"Olive oil","image_right_2":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Palm-Rice-Barn-Oil.png?v=1588061388","title_right_2":"Rice bran oil","image_right_3":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Palm-Sugarcane.png?v=1588061433","title_right_3":"Sugarcane","range_title_0":"Palm oil","range_description_0":"The palm fruit of Elaeis guineensis tree","range_percantage_value_0":"9","range_label_0":"$0.98 NZD (0.59 USD) per KG","range_title_1":"Coconut oil","range_description_1":"The fruit of Cocos nucifera tree","range_percantage_value_1":"17","range_label_1":"$1.72 NZD ($1.03 USD) per KG","range_title_2":"Olive oil","range_description_2":"The drupe (fruit) of the Olea europea tree","range_percantage_value_2":"71","range_label_2":"$7.17 NZD (4.30 USD) per KG","range_title_3":"Rice bran oil","range_description_3":"Extracted from the hard outer brown layer of rice","range_percantage_value_3":"93","range_label_3":"$9.34 NZD (5.60 USD) per KG"}, "type": "BlockTransparentTrading" },{ "id": "1585607280258", "settings": {"title":"Plastic-free packaging","title_above_description":"Why we don’t use plastic packaging","description":"\u003cp\u003eThe Problem with plastic is multi-faceted. It comes down to how it\u0026rsquo;s made (resource intensive), how it\u0026rsquo;s disposed of and what happens to it afterwards (landfills or our oceans). Plastic production is efficient with costs so low that an Ethique compostable box is 14x more expensive to produce. \u0026nbsp;But, our compostable boxes have a significantly lower carbon footprint, as you can see on the right. Plastic is manufactured using massive amounts of oil or natural gas and energy. On average, the initial production process produces about 6kg of CO2 per 1kg of plastic. The process also places enormous demands on our limited global supply of accessible and usable water. \u003cstrong\u003e\u003ca href=\"\/pages\/plastic-free\" title=\"Ethique is 100% Plastic-free\"\u003eRead more here\u003c\/a\u003e.\u003c\/strong\u003e\u003c\/p\u003e","left_title":"Why we don’t have plastic packaging","image_left_0":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Plastic-8-Tonne.png?v=1588061490","title_left_0":"8 million tonnes of plastic ends up in our oceans annually","image_left_1":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Plastic-9-Recycled.png?v=1588061518","title_left_1":"Only 9% of plastic EVER made has been recycled","image_left_2":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Plastic-Packaging.png?v=1588061547","title_left_2":"40% of total plastic-use is packaging and single use","image_left_3":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Plastic-Credit-Card.png?v=1588061576","title_left_3":"A credit card size of micro-plastic is consumed by us every week","right_title":"What we use instead","image_right_0":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Plastic-Compostable-Packaging.png?v=1588061638","title_right_0":"Certified compostable, laminate-free cardboard","image_right_1":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Plastic-Shipping.png?v=1588061646","title_right_1":"Plastic-free shipping with 'bubble’ wrap, made from paper \u0026 tissue, sealed with paper tape","image_right_2":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Plastic-PEFC.png?v=1588061674","title_right_2":"PEFC certified board","image_right_3":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Plastic-Compostable.png?v=1588061705","title_right_3":"Home compostable cellulose tamper seals","range_title_0":"350ml plastic bottle","range_description_0":"Made from HDPE (typical in cosmetic industry)","range_percantage_value_0":"4","range_label_0":"$0.04 NZD each","range_title_1":"Compostable box","range_description_1":"Certified compostable Ethique cardboard box","range_percantage_value_1":"56","range_label_1":"$0.56 NZD each","range_title_2":"CO2 of a plastic bottle","range_description_2":"CO2 produced to make one 350ml HDPE bottle","range_percantage_value_2":"75","range_label_2":"150 grams of CO2 (450g for three)","range_title_3":"CO2 of an Ethique box","range_description_3":"An Ethique shampoo bar box (equivalent to three 350ml bottles)","range_percantage_value_3":"18","range_label_3":"9 grams of CO2"}, "type": "BlockTransparentTrading" },{ "id": "1585607304820", "settings": {"title":"Direct trading","title_above_description":"Sustainability is more than plastic-free packaging","description":"\u003cp\u003eIt\u0026rsquo;s about what\u0026rsquo;s inside the bars and who is part of the whole process, from harvesting of the ingredients, to staff selling the products. Social and economic sustainability is just as important as environmental. We believe that by supporting small farmers \u0026amp; producers directly and paying them a fair price, you not only get a better product, but their own environment is better protected as a result. In other words it\u0026rsquo;s about supporting the development of communities to have more control over their futures, and better protect the environment where they live. \u003cstrong\u003e\u003ca href=\"\/pages\/direct-trade\" title=\"Direct Trade\"\u003eRead more here\u003c\/a\u003e.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e* Commodity pricing sourced indexmundi.com and converted to NZD in April 2020.\u0026nbsp;\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e^Our pricing\u0026nbsp;\u003c\/em\u003e\u003c\/p\u003e","left_title":"Why we don't trade with mass market suppliers","image_left_0":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Direct-Trading-Under-Paid.png?v=1588065136","title_left_0":"Workers are underpaid, sometimes living on as little as $2\/day.","image_left_1":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Direct-Trading-Unsafe.png?v=1588065186","title_left_1":"Unsanitary and unsafe working conditions","image_left_2":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Direct-Trading-Poverty.png?v=1588065197","title_left_2":"Trapped, no way out of the cycle of poverty","image_left_3":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Direct-Trading-Slavery.png?v=1588065225","title_left_3":"Child trafficking and legal slavery","right_title":"Why we choose to trade direct with farmers","image_right_0":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Direct-Trading-Fair-Wages.png?v=1588065253","title_right_0":"Fair prices back to farmers and communities","image_right_1":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Direct-Trading-Enviromental-Protection.png?v=1588065286","title_right_1":"Higher levels of environmental education and protection","image_right_2":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Direct-Trading-Health.png?v=1588065316","title_right_2":"Healthier communities with greater economic freedom","image_right_3":"\/\/cdn.shopify.com\/s\/files\/1\/2579\/0520\/files\/Pricing-Transparency-Direct-Trading-Transparent.png?v=1588065343","title_right_3":"True transparency of working conditions and farming practises","range_title_0":"Mass coconut oil","range_description_0":"Mass market, untraceable source, commonly supplied","range_percantage_value_0":"4","range_label_0":"$2-6.00 NZD per KG*","range_title_1":"Fair traded coconut oil","range_description_1":"From a small Samoa women’s cooperative","range_percantage_value_1":"20","range_label_1":"$18.75 NZD per KG^","range_title_2":"Mass babassu oil","range_description_2":"Mass market, untraceable","range_percantage_value_2":"11","range_label_2":"$11 NZD per KG*","range_title_3":"Fair traded babassu oil","range_description_3":"Sourced fairly from Brazil","range_percantage_value_3":"22","range_label_3":"$22 NZD per KG^"}, "type": "BlockTransparentTrading" }] }
mat