Say ba-bye to brass, frizz & of course, plastic bottles and hello to bright, bouncy tresses!

With no sulfates, silicone or petrochemical-derived dyes, this purple solid shampoo and conditioner duo (great for blondes and silver foxes) is best used as your regular shampoo & conditioner to keep the yellow tones at bay.

Tone It Down purple solid shampoo has babassu and jasmine oils add shine and body with beetroot extract for extra colour power.

Tone It Down purple solid conditioner has lovely jasmine oil delivers deep nourishment for soft, smooth, luminous locks.

Pro tip: to keep brass at bay, use this as your regular shampoo and conditioner.